Design your own 3D printed Gillette razors said Procter and Gamble  

23 Oct 2018_campuscad

Procter & Gamble

Procter and Gamble rolled out new features on its website that you can order a 3D printed Gillette razor.

Users can select from the 7 different colors with 48 different handle designs and you can print the text you want on it.

Razor handles 3D printed by using the stereolithography technique (A rapid prototyping method) which can produce the parts in 3D printing machine by using layers.

Procter and Gamble is competing with Unilever who acquired the Dollar shaving Club Company in 2016 for $1 billion.

Cost for the 3D printed handle is in between $19 to $45 with 1 added blade by company.

They can fit into Gillette’s MACH3 or Fusion5 ProGlide razor cartridges.Amazon ad

Pankaj Bhalla, P&G’s director for Gillette & Venus North America said “Gillette is in the business of helping men look, feel and be their best, and that means giving them access to grooming options that not only meet their shaving needs but also match their lifestyle, look and budget,”.

Procter and Gamble have 5 different revenue streams including beauty, hair and personal care; grooming; health care; fabric care and home care; and baby, feminine and family care.

It owns almost 65 different brands and revenues approximately $65 billion in 2017 with world’s largest spender on social media advertising with $9-$10 billion in a year.

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